For the past 15 years, I have been a consumer research and multicultural consumer strategist by training. I have worked globally for powerhouse brands, from Visa, Intel, HPE, and U.S. Bank to Vans, Honda, The North Face, and Microsoft. In addition to leading various consumer insights projects over the years, both in the U.S. and internationally, I also have extensive multicultural marketing experience. I spent several years as a marketing executive at GMR Marketing, Creative Artists Agency, and Levi Strauss & Co.

Raised in Michigan, I attended Michigan State University and received my MBA from Eastern Michigan University.

In my free time, you will find me eating my way through Europe with my husband, trading Spotify playlists with our son, or immersed in a sci-fi book.